{"product_id":"floral-sleeveless-maxi-dress","title":"’60s\/’70s It’s Better Floral Dress","description":"\u003ch3 class=\"p1\"\u003eLabel: \u003cmeta charset=\"utf-8\"\u003e \u003cmeta charset=\"utf-8\"\u003e It’s Better\u003c\/h3\u003e\n\u003ch3 class=\"p1\"\u003eEra: \u003cmeta charset=\"utf-8\"\u003e \u003cmeta charset=\"utf-8\"\u003e 1960s\/1970s\u003c\/h3\u003e\n\u003ch3\u003eSize: Small\/Medium\u003c\/h3\u003e\n\u003ch3 class=\"p1\"\u003eAbout the Item:\u003c\/h3\u003e\n\u003cp class=\"p4\"\u003e\u003cmeta charset=\"utf-8\"\u003e“I bought something from a vintage dealer on Etsy and they just threw this dress in with my order—it was a very happy surprise!” Natalie says. This sleeveless maxi from It’s Better features a high mock neck and a full-length, easy silhouette in a dense, textured polyester double knit—a fabric beloved in the 1970s for its structure, durability, and wrinkle-resistant ease. The saturated floral print and fluid drape give it that quintessential late-’60s to ’70s day-to-evening versatility.\u003c\/p\u003e\n\u003ch3 class=\"p1\"\u003eAbout the Label:\u003c\/h3\u003e\n\u003cp class=\"p4\"\u003e\u003cmeta charset=\"utf-8\"\u003eIt’s Better appears to have been a smaller, likely private or regional label active during the 1970s, a period when many manufacturers produced fashion-forward polyester dresses for department stores and specialty retailers.\u003c\/p\u003e\n\u003ch3 class=\"p1\"\u003eMeasurements:\u003c\/h3\u003e\n\u003cp dir=\"ltr\"\u003eBust: 17.5”\u003cbr\u003eWaist: 14”\u003cbr\u003eLength: 60”\u003c\/p\u003e\n\u003ch3 dir=\"ltr\"\u003e\n\u003cmeta charset=\"utf-8\"\u003eFabric:\u003c\/h3\u003e\n\u003cp dir=\"ltr\"\u003eDouble knit 100% textured polyester\u003c\/p\u003e\n\u003ch3 dir=\"ltr\"\u003eCondition: \u003c\/h3\u003e\n\u003cp dir=\"ltr\"\u003e\u003cspan\u003eGarment is in good vintage condition. There are two somewhat significant stains on the front of the garment that are extremely well camouflaged by the print. \u003c\/span\u003e\u003c\/p\u003e","brand":"Natalie Steen","offers":[{"title":"Default Title","offer_id":46104435622041,"sku":null,"price":320.0,"currency_code":"USD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0712\/3055\/4265\/files\/Box3-25_1440x2160_92884741-ce49-4313-8642-e3675e7562ce.jpg?v=1769111245","url":"https:\/\/shopthesil.com\/products\/floral-sleeveless-maxi-dress","provider":"The SIL","version":"1.0","type":"link"}